A hospital uses medical videos to support its medical practices. A medical education organization creates videos to improve the delivery of medical lessons. Why do companies that offer medical products and services ignore medical video production as a powerful marketing tool? This includes a fast-growing MedTech and biomedical science sector, where Singapore is now home to more than 400 MedTech enterprises, with manufacturing output growing from S$5.2 billion in 2013 to S$19.4 billion in 2023. (Cutting-edge Medical Technology, MedTech in Singapore | EDB Singapore)

Approximately 30% of people regularly watch online medical videos and many patients make a booking, call their physician, or look up information about a product after watching a medical video.

The following article explores top medical videos from Singapore to help you better understand how medical video production is opening up new eras of expertise and patient engagement.